Product Design, UI/UX

I design minimal experiences that you'll love to use.

Past design work

Rachel How

Floop

Malaysia’s first Livestream shopping app.
Rachel How

FaveBiz

Digitizing businesses with e-payments and growth tools.
Rachel How

Thryffy

Snap, sell, buy clothes in minutes.
Rachel How

1Chance

Meet new people around you.
Rachel How

PlayerWan

eSports platform where gamers get paid to play.
Rachel How

Internal Tool

Project tracking tool with invoicing, payment request, CRM features.
Rachel How

CRM Dashboard

Customer Relationship Management tool with chat automation, sales, customer service, lead management.

What I believe in

Rachel How
I BELIEVE THAT

Great design solves a real problem.

I stand in the intersection of technology, business and marketing. I start every project by understanding your business and customers before diving into design. I also collaborate with other designers, product managers, engineers, and marketing teams.

MY PRINCIPLES

Design for people, not users

Pretty designs are useless if they're not user-friendly. Never ignore micro-copy. People prefer engaging conversations over boring text. Let's build products with meaningful experiences instead.

Rachel How

Got a project? Let's talk.

I’m available on selected freelance projects and speaking engagements. My time (GMT +8) books quickly but I will get back to you within 3 working days. Thank you!

Get in touch ☕